Recently while conducting some research, I found myself down the path of Google Analytics ID’s as well as other analytics services. I was investigating ways to not only identify varying analytics code in sites, but to correlate them with other sites that may be linked to the same owner. Please note before further reading: I make some guesses about what I find, though that’s contrary to the concept of analysis, and I am not presuming to know definitively why I am seeing what I am seeing in this specific case study. It’s all just very curious to me. Dive in and take a look for yourself!

Many of you know that I use Brave as my daily browser. One of the features I love is that I can elect to see pop up ads (infrequently) in exchange for BAT– a utility token with some value similar to cryptocurrency yet distinct. Recently I was served up an ad for a site called VidLeap with some pretty outrageous claims. It’s a teaching course led by a man named Vincent Briatore that claims he can walk you through setting up a Youtube channel and brand that may earn you up to 1 million followers, 100 million views, and $100k a month in revenue in only 4 weeks.